Outsource Or Write?
Okay, you've done the practice and you've come to the conclusion that you have before you one of two scenarios:
You hate writing copy or it takes you too long and you need a sales letter fast so you can get your next product launch live and earning money sooner rather than later.
This is where you, as the business person, has to sit down and do a cost analysis. Here are some of the things you want to consider:
� Is it worth it for you to spend two hours writing copy for your site that is good when you can pay someone to do it in less time and have it be great?
� How much do you make an hour?
� How much does it cost to hire a great copywriter?
� Can your skills be better utilized in layout?
� How fast do you need this copy?
� How effective is your copy versus a professional's copy?
� Can you recoup what you paid a copywriter in additional sales?
� How long will your copy run and how much revenue can it potentially generate?
These are all things that will help you to decide whether it pays to hire someone to write the copy for you or not. If you really hate copywriting and it is important to your business, then you will want to look for a good team of copywriters who can fulfill your business needs at a reasonable cost.
You will have saved the time it takes your to write the copy and paid someone else to get quality work to you at a good price. If it takes you four hours to write two pages and they charge a fee that actually makes it profitable to hire the work out instead, then you know you've made a good business decision in the long run.
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The Publisher has strived to be as accurate and complete as possible in
the creation of this website, notwithstanding the fact that he does not
warrant or represent at any time that the contents within are accurate
due to the rapidly changing nature of the Internet.
This site
is a common sense guide to Outsource Or Write?. In practical advice websites,
like anything else in life, there are no guarantees of income made.
Readers are cautioned to reply on their own judgment about their
individual circumstances to act accordingly.
This site
is not intended for use as a source of legal, business, accounting or
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perceived slights of specific people or organizations are unintentional.
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